For branding, copywriting and company naming, an industrious messaging specialist is worth 3.4 times an industry specialist.

A positioning and messaging specialist with 20 years’ successful marketing experience behind me, I continue to be fascinated by new, complex challenges. One of the absolute favorite aspects of my job is immersing into so many vastly different companies and industries. Tool around these pages to get a feel for my range and ability to industry-hop.


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Testimonials

YOU SAID IT.

Well, maybe not you yet. But you will someday soon, if I play my cards right. For now, you can read what others have to say about my work as both a brand consultant and a copywriter. Testimonials come second only to word of mouth when you’re looking for external validation. After all, what I say about my work is one thing. But these 20 or so endorsements should put a finer point on it.Point your mouse here and click to make me blush. >>> Brand consultant & copywriter client testimonials
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Industry List

NOT AN INDUSTRY SPECIALIST. AN INDUSTRIOUS SPECIALIST!

What you need, for outstanding branding and copywriting, is somebody who’s going to come in and view your business and industry with a fresh set of eyes, a curious mind and a helpful spirit. No Kool-Aid, just candor. Not canned opinions, but on-the-spot objectivity.That said, you can check out the industries within which I’ve had the opportunity to work numerous times here. >>> Brand consultant & copywriter industry list
CLIENT EXPERIENCE

Client Experience

WILL WORK FOR FOOD. AND MANUFACTURING. AND TECH. AND CONSTRUCTION. AND HEALTHCARE.

With 20 years’ copywriting and brand positioning work behind me, I’ve learned to rapidly immerse myself into my clients’ businesses and quickly digest the nuances. On this page, you’ll get a flavor of the diversity of my experience, from Fortune 500 companies everybody’s heard of to smaller firms known well only in their niches and neighborhoods.Kindly view my branding & copywriting experience here. >>> Brand consultant & copywriter client experience
CASESTUDIES

Case Studies

MRS. PEACOCK IN THE CONSERVATORY WITH A LEAD PIPE?

No, silly. That’s a whole different kind of case. These are more like Mr. Silverman, in a whole host of B2B branding and B2C branding settings, with a can of Coke. But you can read up on 5 representative samples of how I help my clients sharpen their brand saws, so they can accelerate their growth, increasing leads, revenues and market share.Kinda boring, but if you’re here to appraise, hell if I’m not going to amaze. >>> Brand consultant & copywriter case studies