Looking for branding books and books on business, marketing and copywriting?
There’s no shortage of branding books on the market today, but here’s a brief recommended reading list to make quick work of your search.
In no way should this “books on branding” list be construed as complete. These are simply the gems I got to first. Glaringly omitted at this point: books by Michael Gerber (The E-Myth Enterprise), which I find dead-on, Inside Drucker’s Brain, Blue Ocean Strategy, Made To Stick, Marty Neumeir’s Zag, Tom Peter’s Re-imagine… it’s endless!