The key to knockout names, monetizing monikers and appetizing appellations
Looking for a good reason not to hire a million-dollar company naming agency? Here’s 22:
Company taglines punctuate your promise.
Company taglines, also called positioning lines, theme lines and slogans, have been a passion of mine ever since I started in advertising over two decades ago. That’s because it’s your company tagline that rounds out your introduction. Your name and logo say hello; your tagline punctuates your promise. While clever word play serves as a wonderful memory aid, my real objective these days is a bit more nuanced. I seek to create a company tagline (or campaign theme line) for you that perfectly captures your distinct personality, your point of view and the uniqueness of your offerings. I want to help you elevate the entire company with a brand spanking new company tagline.