Sing it, Babs: People… Who Need People…

These fine folks were willing to lend some kind words. All so you could feel more comfortable with my brand consulting, naming and copywriting process. I went to bat for them. Now, they’re going to bat for me. Karma in action. I hope someday soon, you, too, will put your brand reputation on the line for me.

Scott’s strategic approach to branding goes beyond finding a great name and tagline to identifying the core of your differentiated value props and effectively telling your story. Scott is amazingly creative and highly intuitive about customer wants and needs. He enabled us as a small company to develop an enterprise-class brand quickly and within our budget.”

– Ralph Risch, CMO, EdCaliber

Scott outperformed on every possible metric when we asked him to help us with the naming and branding for our new product launch. Not only did he find us so many killer product names (and domain names) that we had trouble choosing, but he intuitively understood the personality dynamics of our team and was able to adapt his recommendations and communications to meet the “softer” needs of getting everyone on board.  For anyone that’s concerned about Articulated Brands’ pricing, I’ve worked with other agencies that charged 10 times as much for inferior creativity.  Hire Scott and his team and don’t look back. You will not regret it.

– Tim Filmore, Partner, Parfecta

What do they say? “Team up with people that are smarter than you?” That’s Scott. Always making me look good… and always making me laugh! Scott has been my go-to brand strategist for the past few years. Rare in the industry to work with someone who can look at the big picture as well as the details required for overall business success. Don’t miss the opportunity to work with Scott; he’s a rare combination of analytical and creative firepower!

– Kristin Moore, Creative Director, Hershey Cause Communications

Does exactly what he says he’s going to do. Listens intently. His words gave me shivers.

– Michael Kalish, Fine Artist

Big picture. Tenacious. Supportive. The time I spent with Scott Silverman proved invaluable on every level and was an investment that continues to bear fruit.

– Florence Haridan, Former VP – User Experience, Citibank NA

Scott has a great personality and is a pleasure to work with. I strongly recommend you use his services from the get-go because the development and introduction of a brand to the market is a true challenge. Scott’s Articulated Brands quickly understood very well our business goals and constraints. From research to market analysis, strategic positioning and expert business naming consulting, Scott helped us draw a clear path.

– Shlomi Cohen, General Manager, Shine Candles

As a designer, I see hundreds of creative strategies. Scott Silverman combines business and marketing insight with an intimate knowledge of the creative process. Slam dunk.

– Steve Barretto, Design Director, Barretto-Co

It’s hard to imagine the time B.S. (Before Scott). He is our go-to guru for copywriting, for big picture and creative ideas, and when we need a strategic thinker to make sense of and forge a clear path for our diverse projects. We often walk away from our meetings with two questions: 1) What would we do without Scott’s advice and his uncanny ability to instantly wrap his head around the fundamentals of any business? 2) How did one person get so much funny in them?

– Donna & Shannon Freeman, stars of HGTV’s “Secrets That Sell,” authors, Seven Steps to Sold

Clarify.

Simplify.

Electrify.

Brand strategies often exist in the abstract. On the creative side, it takes someone who can execute with precision. Few on the agency side can do this. Fewer still can sync up brand development with bottom-line business realities. That’s why I like Scott.

– Tom Asacker, Speaker, Author, A Clear Eye for Branding, The Business of Belief, etc.

Not only is Scott brilliant, but his perspective is unique and on point. He is as loyal and hard-working as any consultant that we have had the pleasure of hiring. You will not go wrong with Articulated Brands.

– Tom Bagamane, Global Brand Builder/Product Developer, Philanthropist

With an uncommon blend of theory and pragmatism, Mr. Silverman steered us into unexplored and productive areas while keeping an eye on the realities of our industry and our resources. Time and money well spent… we should have done it earlier.

– Tom Blank, Division Manager, Waste Management, Inc.

Excellent service and responsiveness. Scott helped us with a tough assignment involving board and business partners and delivered a most helpful product on time and on budget. Would recommend Scott for branding and messaging for both new ventures, existing businesses and non-profit organizations. If you are interacting with the public, you need to know your brand.

– Bob Reid, CEO, Tejon Ranch Conservancy

Incredibly valuable. Having now helped me better define and articulate the core messages in three different organizations, I can honestly say nobody brings as much business development / creative communications value to your table as Silverman & Articulated Brands.

– Adam Nelson, Vice President & General Manager of Operations, Umbra Cuscinetti

Scott Silverman is one of the best writers and brand consultants I have worked with. He’s obsessed with getting the strategy right and making sure the creative is on target. I can always count on him to produce exceptional work, always on time. What I love most about working with Scott is his diversity of solutions, his sense of humor and his ability to tackle the most difficult creative problems. I highly recommend Scott Silverman. He has never let me down and I am sure he will never let you down.

– Jeffrey Harrington, Design Director, Harrington Design Company

Scott is a true word wizard; when you need ingenious messages to fly over the page, he delivers.

– Liz Goodgold, CEO, The Nuancing Group, Author, DUH! Marketing

I could have never wished for a better person to give PTG the right personality and spunk it now has all because of your great work! You are a true joy to work with and I am so very grateful for everything!

– Taline Shenian, Founder, PlaytoGive, Glendale, CA

I wish I had hired Scott long before I did because I wasted a lot of time trying to do something on my own that he was able to handle so well and so quickly for me. He was upbeat, reliable, efficient, and nudged me in a direction that I didn’t even realize I needed, but it ended up being so much better. He helped me to see my business and marketing tools from a whole different angle. Scott was a pleasure to work with and I look forward to our next project together.

– Anna Hackathorn, Vintage Art Dealer

Truth is, if I had 100 of the world’s so-called marketing experts in a room, I’d probably shoot them all. But if the question is, might I come to regret not having first given Scott Silverman his Kevlar vest, the answer is yes, most definitely. Oh, well. Live and learn, that’s what I always say.

– Todd Bauer, Vice President, Guardian Group, Inc.

Your unique blend of copywriting and business experience, as well as your humorous and easy-going manner, kept the re-branding process on-track and enjoyable, all the way from your initial brand assessment to your spelling out of our more precise brand strategy to the more creative aspects of name generation, tagline copywriting and logo exploration.

– Sophia Yen, Marketing Manager, Downtown Diversion, Inc.

A real creative professional with an unflappable dedication to building our service brand.

– Janeene deMartinez, Former Assistant Director of Transportation, Santa Monica’s Big Blue Bus

300+

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25+

Years’ Experience

1

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