Posts

birds on a wire business development business blog, by Scott Silverman, Los Angeles copywriter and brand consultant.

What’s a copywriter, branding consultant and company naming guy doing consulting on business development for over 20 years?

Not every copywriter, branding consultant or company naming agency will focus this intensely on your business development fundamentals. And that’s my point, exactly.
ask more questions b2b business blog, by Scott Silverman, Los Angeles copywriter and brand consultant.

B2B branding is quite a bit more challenging than B2C… maybe that’s why I love it so much!

As a Los Angeles branding consultant and the owner of a branding agency, I may not be able to simplify branding into a DIY project, but I can certainly share with you some of the fundamentals.
Man with glasses, 8 branding tips for business

8 Branding Tips to Accelerate Small Business Performance

Branding tips so you, too, can increase customer/client interest and enthusiasm You’ve heard (read) me saying it before, but it bears repeating. Branding isn’t what most people think it is. Sure, it includes fancy names, logos and websites, but beneath all of that, there’s something even bigger and more powerful.